Kaizen, The Strategic Management Society

In recent years, India’s Stand-up Comedy has caught up with the millennials and has achieved a lot of popularity among them. It has registered itself as yet another open arena for the youth to experiment and explore. Although it’s out in the open that male dominance is prevalent at the roots of Indian society, stand-up comedy is no exception.  Women participate in stand-up comedy at a much lower rate than males, as they do in many other aspects of Indian culture.  "While the number of women comics in India can be counted on the fingers of one hand, the bro-code in the industry keeps even these women, who survive hugely on self-deprecating humor, on the fringes. Moreover, the overall stand-up humor relies heavily on wife and girlfriend jokes."- The Indian Express (2017)  In the case of stand-up comedy in India, women are considered inferior to men and hence are subjected to more judgment by the audiences. The stereotypical image of women in the minds of Indian audiences do...

What is the first thing that strikes your mind when you hear of the term artificial intelligence? Artificial Intelligence is the   future of the world. A hot brewing topic of discussion among the Genz these days. In simpler words, AI is the science of making intelligent machines and computer programs. It works primarily to eliminate human error and maintain ethical work by eliminating all prejudices. But are we really achieving this? Well, you will be astonished to know that according to the World Economic Forum (2018), women make up an estimated 22% of employees in   AI positions worldwide . At the same time, and closely related to these issues, there are large gender differences and other biases in the data used to train AI and machine learning systems. This is not only a question of women's careers, but also of technological development and its impact on society. Siri, Alexa, Cortana, Google Assistant . What do these voice assistants have in common? The answer is they'r...

Millennials has the to be most hyped-up word and people of the generation. Beginning with the literal meaning of the term, millennials are the group of people born from 1981 to 1996. And honestly the "coolest" people you've known about! They are the next baby boomers: a group of people so economically valuable that advertisers drop their existing methods to cater to them. As per the research millennials have a combined annual spending power of about $2.5 trillion and growing. Do you know that three-quarters of the global workforce will consist of millennials by the year 2025? Which means the economy is entering a “ youth boom ”. Baby boomers have been the primary consumers for decades, but soon this consumer arena will be led by people who are 20+ years younger. This shift is rapidly changing consumer habits, as a result, companies are shifting their strategies to appeal more to millennials. One way they are doing so is via nostalgia . Nostalgia marketing is sweepin...

We live in a world of technological advancements and there is no doubt that these advancements have made our lives not only easier but have also improved the quality of living. While one may think that these technological breakthroughs are limited to individuals only, but in reality, they have also made a beneficial impact on the way businesses operate.  In the past, businesses had to rely on paper records and manual processes to track employee's attendance and performance. This was not only time-consuming, but was also prone to errors. Today, with technology, businesses can automate these processes and make it easier for the HR department to do their job. Technology has driven a lot of advanced processes in many businesses. It has revolutionized business as we know it and various companies belonging to numerous industries are looking to harness it to improve their workforce, build brand recognition and bolster the bottom line. To put more light on the topic, let's take a loo...