Kaizen, The Strategic Management Society

What is the first thing that strikes your mind when you hear of the term artificial intelligence? Artificial Intelligence is the   future of the world. A hot brewing topic of discussion among the Genz these days. In simpler words, AI is the science of making intelligent machines and computer programs. It works primarily to eliminate human error and maintain ethical work by eliminating all prejudices. But are we really achieving this? Well, you will be astonished to know that according to the World Economic Forum (2018), women make up an estimated 22% of employees in   AI positions worldwide . At the same time, and closely related to these issues, there are large gender differences and other biases in the data used to train AI and machine learning systems. This is not only a question of women's careers, but also of technological development and its impact on society. Siri, Alexa, Cortana, Google Assistant . What do these voice assistants have in common? The answer is they'r...

Millennials has the to be most hyped-up word and people of the generation. Beginning with the literal meaning of the term, millennials are the group of people born from 1981 to 1996. And honestly the "coolest" people you've known about! They are the next baby boomers: a group of people so economically valuable that advertisers drop their existing methods to cater to them. As per the research millennials have a combined annual spending power of about $2.5 trillion and growing. Do you know that three-quarters of the global workforce will consist of millennials by the year 2025? Which means the economy is entering a “ youth boom ”. Baby boomers have been the primary consumers for decades, but soon this consumer arena will be led by people who are 20+ years younger. This shift is rapidly changing consumer habits, as a result, companies are shifting their strategies to appeal more to millennials. One way they are doing so is via nostalgia . Nostalgia marketing is sweepin...

We live in a world of technological advancements and there is no doubt that these advancements have made our lives not only easier but have also improved the quality of living. While one may think that these technological breakthroughs are limited to individuals only, but in reality, they have also made a beneficial impact on the way businesses operate.  In the past, businesses had to rely on paper records and manual processes to track employee's attendance and performance. This was not only time-consuming, but was also prone to errors. Today, with technology, businesses can automate these processes and make it easier for the HR department to do their job. Technology has driven a lot of advanced processes in many businesses. It has revolutionized business as we know it and various companies belonging to numerous industries are looking to harness it to improve their workforce, build brand recognition and bolster the bottom line. To put more light on the topic, let's take a loo...

"Like any other $1 coin, the cycle of a donation dollar is ongoing, as is its potential for positive impact.” - Mr. Mack Diarmid, CEO of the Royal Australian Mint. The world's first donation dollar, a specifically made $1 coin is designed to be donated to the people in need. On International Charity Day (September 5, 2020), the Royal Australian Mint in partnership with Saatchi and Saatchi Melbourne launched the world's first lawful currency designed with the motive to remind people to donate. Due to the ongoing Digital Revolution, the currency format has changed. Unfortunately, carrying less change in our pockets has led to unintended consequences. For instance, people roaming around the city could not donate to the people in need, the reason being lack of physical change. In a country like Australia, charities to the most disadvantaged individuals, mostly rely on coin donations. So, carrying a donation dollar reminds us to donate, not only in times of crisis but all year ...

  "You are a woman with a man inside watching a woman. You are your own voyeur." - Margaret Atwood, The Robber Bride. Ever since its inception, the film industry has been dominated by the male gaze. The term was first coined by the art critic John Berger and was adapted by British feminist and filmmaker Laura Mulvey in her 1973 essay "Visual Pleasure and Narrative Cinema" to apply specifically to film theory. The act of depicting women as sexual objects for the delight of the cis heterosexual male observer in the visual arts and literature is known as the Male Gaze. The cinema, the advertising industry, social networks, television and the fashion industry, all contribute to the eroticization of women's bodies as objects for corporate profit. This concept is not just about how women (and their bodies) are depicted as overtly sexualized objects of male desire, but also how this gaze, whether it's directed at them or others, makes women feel about themselves an...

Over the years, economies worldwide have evolved, and women have taken up multiple roles. Not only are they contributing to the household, but they also are actively participating in economic activities. India is one of the most populated countries globally, with over 500 million workers, out of which only 149.8 million are women. The female labour force participation rate (FLFP) of India has been consistently low compared to other countries in the world. Even though the population of women in India comprises nearly 50% of the country's total population, their labour force participation rate stands at about 20.5% in 2019, which has slipped from being approximately 30.3% in the 1990s. According to the latest data, India is behind several neighbouring countries like Pakistan (22.8%) and Afghanistan (21.8%), with 14% and 15% female labour force participation rates in the 1990s.  During the earlier stages, The Ministry of Labour and Employment of India launched various schemes that aid...